It might end up just being a new shape but the CEO's wording implies that it will be closer to what is used in printer ink cartridges. Following the trail from the submitted article to the article it links to and to the article that one links to finally takes us to the transcript of the CEO's earnings call: http://seekingalpha.com/article/1853341-green-mountain-coffe...
"While we're still not willing to discuss specifics about the platform for competitive reasons, we are confident it delivers game-changing performance. To ensure the system delivers on the promise of excellent quality beverages produced simply and consistently every brew every time, we use interactive technology to help us perfectly brew all Keurig brew packs. Because of this the system will not brew unlicensed packs."
To ensure the system delivers on the promise of excellent quality beverages produced simply and consistently every brew every time, we use interactive technology to help us perfectly brew all Keurig brew packs.
This sounds remarkably similar to Tassimo's bar code system on the surface.
Which in turn sounds remarkably similar to the barcodes and the pattern of aluminum pads (which were read out by spring contacts that sensed the electrical conductivity) on 35mm film cartridges.
"While we're still not willing to discuss specifics about the platform for competitive reasons, we are confident it delivers game-changing performance. To ensure the system delivers on the promise of excellent quality beverages produced simply and consistently every brew every time, we use interactive technology to help us perfectly brew all Keurig brew packs. Because of this the system will not brew unlicensed packs."