>, by why would the term private credit bring to mind anything to do with retail specifically?
If a layman is unfamiliar that "private credit" is about business debts, and therefore only has intuition via previous exposure to "private X" to guess what it might mean, it's not unreasonable to assume it's about consumer loans.
"private insurance" can be about retail consumer purchased health insurance outside of employer-sponsored group health plans
"private banking" is retail banking (for UHNW individuals)
But "private credit" ... doesn't fit the pattern above because "private" is an overloaded word.
No 'private' meaning that the transaction is between the lender and the borrower without a public rating agency involved (Moody's, etc...). This used to be for niche things like a data center where a rating agency might have trouble figuring out reasonable rating. Then the data center company would go to somebody like Apollo who could do custom analysis on the risk.
But now those private loans are being syndicated to affluent investors who probably don't understand that while some of this debt is solid, alot of it is not. And without a rating agency involved nobody knows how much risk is in there.
If a layman is unfamiliar that "private credit" is about business debts, and therefore only has intuition via previous exposure to "private X" to guess what it might mean, it's not unreasonable to assume it's about consumer loans.
"private insurance" can be about retail consumer purchased health insurance outside of employer-sponsored group health plans
"private banking" is retail banking (for UHNW individuals)
But "private credit" ... doesn't fit the pattern above because "private" is an overloaded word.