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I think they (and even Apple) are going to get a walloping from mostly ceding the education market to chromebooks. Kids are growing up using them.


It's interesting to me as well as an ex-microsofter who worked on surface devices. Leadership (at least below the VP level) knew they were getting killed by Chromebooks and tried a few times to get a low cost device (Surface Go 1/2 for example) that ran a slimmed down version of windows (Windows S?). It tries to be more like chrome OS (hard to mess up, easy to flatten and restore a fresh OS on) but kind of just throws away the things you would pick windows for in the first place (legacy app compatibility) to be not bad at the thing Chromebooks are good at.

That said, I don't believe the Chromebook lock-in. It's just chrome and the web, which you can get on literally almost every laptop/pc sold today. Should Microsoft be concerned that you don't need windows as more and more things move onto the web? Absolutely. They should be doubling down hard on the gaming ecosystem (which atm still requires windows for certain games) as their hold is eroding week by week.


There's a growing set of ARM windows laptops that might bite into the Chromebook market. The surface laptop 7 is pretty nice and comes in both large(ish) 15 inch and small 13.8 inch form factors.


All of the ARM laptops are priced as premium business models in the $900-1700 range and kind of fall down in that space - Qualcomm until recently even refused to release any drivers to anyone not a developer partner and it's honestly still not even close to consumer/business friendly. The hardware is capable of doing what people need the culture around it is just not aligned.

Also it's a joke to run OpenGL on Windows ARM (it fully works just no one makes it anything easy)

My x13s laptop can almost run A tier games without a fan which is impressive but it really feels disconnected and unsupported from all parties making these laptops.


I think there is almost zero overlap between the premium laptop market (Surface laptop) and Chromebooks.


> kind of just throws away the things you would pick windows for in the first place

I'd be interested to see a legacy-free Windows, stripped out like LTSC, with no 32-bit binary support. Especially an Arm64 version with no x86 binary support.

How lean and mean could it be in the 2020s?


I think Windows was a pretty good desktop environment circa. Windows 7. Hardware compatability and just working are huge. If they can get an independent M4 competitor from AMD etc. you would have a compelling reason to switch from Mac (for Joe Average user).

Step 1 get rid of adware


> I think they (and even Apple) are going to get a walloping from mostly ceding the education market to chromebooks.

I think this is an Americentric view. As far as I can tell, the mass adoption of Chromebooks for education is just the US, which is 4% of the world population. And in this particular case there's little reason to believe it will suddenly propagate everywhere else - the US education ceding has been going on for years, and yet it's still confined. It's not like the iPhone which started in the US and within a few years rapidly gained ground in Japan, then Europe and so on.


Only in some countries, most schools of the planet are free of Chromebooks.




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