They'll likely be doing a soft deployment so that they can catch any issues as the user-base scales up. Everyone expects everything immediately these days :(
No, absolutely not the case. In Estonia for example, you are extremely lucky if you are able to actually consume services or any meaningful amount of content in services by registering your account to be in this country. Basically, it's not worth the effort of entry even to the country for large companies, so they don't.